BUILT FOR FLORIDA
INDEPENDENT SCHOOLS.

BACKED BY EXPERIENCE.

We're not just digital marketers, we're Florida independent school graduates, former admissions and development professionals, and now parents who know this landscape from the inside out.

See Our Approach

The Landscape Has Changed.
Your Marketing Should Too.

Independent schools across Florida are feeling the effects of rapid change:

  • Expanded school choice

  • Record migration

  • Shifting parent expectations

The opportunity is enormous, but so is the competition.

  • Parents aren’t just comparing schools—they’re comparing experiences, value, and clarity. That’s why data-driven, story-led marketing isn’t optional anymore. It’s essential for staying visible and relevant in an evolving market.

  • At Schoolcraft Digital, we combine deep local insight with full-funnel digital strategy to help Florida schools stand out for the right reasons and reach the right families.

Schedule a Consultation

CHOOSE A SERVICE THAT FITS YOUR NEEDS

We’re experts in marketing private schools. You’re experts in the needs your school has to market effectively. Together, we bridge that gap.

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FULL-SERVICE
SCHOOL MARKETING

For schools that want “soup to nuts” marketing management that handles everything from strategy & planning to execution & reporting.

Explore Full-Service Marketing Services
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SCHOOL MARKETING CONSULTING

For schools that want to run their own ads but need help building a winning strategy.

Explore Marketing Consulting Services

Why Choose Schoolcraft Digital?

KEY BENEFITS

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Industry Natives - We know first-hand the challenges you face and how to overcome them.

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Proven Results – Trusted by top independent, private, and for-profit schools nationwide.

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Data-Driven Targeting – Use audience insights to ensure your ad reaches engaged, high-intent prospects.

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Flexible Options – Work with us at the level that fits your school’s needs.

Icons representing global connectivity, data analysis, digital marketing, and wireless technology.

All-in-One Expertise – Full-service, consulting, and video solutions under one roof.

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Client Success Stories

  • Portrait of a man with light skin and gray hair, wearing a blue suit jacket and white shirt, smiling outdoors with a green blurred background.

    "Over the past several years, Schoolcraft has been instrumental in helping us develop and execute our digital marketing strategy. Working together, we have been able to fill our admissions funnel to the point that in 2024-25, Pembroke Hill was at our second highest enrollment in school history. Their responsiveness, collaboration and commitment to customer service are everything you could ask for in a strategic partner."

    Alex Wendel, Director of Marketing & Communications at Pembroke Hill School

  • A woman with long wavy brown hair smiling outdoors against a landscape of green hills and cloudy sky, wearing a blue top with small gold jewelry.

    "Working with SchoolCraft has been a game-changer for our enrollment strategy at Hawai‘i Preparatory Academy. Since partnering with their team, we’ve seen measurable improvements across our admissions funnel, from inquiry to application to enrollment. Their data-driven approach and ability to tailor solutions to our specific goals have made a clear impact. Beyond the numbers, what truly sets SchoolCraft apart is their partnership mindset. They’ve taken the time to understand our school’s mission, our values, and the unique challenges of our market. Every conversation feels collaborative, and their team consistently goes above and beyond to support our success."

    Tiare Judd Police '86
    Director of Admissions at Hawai'i Preparatory Academy

  • Smiling woman with dark, curly hair outdoors on a sunny day, wearing a light blue embroidered blouse, with green trees in the background.

    “We have seen a boost in both website traffic and actionable items (inquiry forms, tours, and applications) in the year that we have been partnering with Schoolcraft Digital. It is such a good feeling to know that a responsive, knowledgeable, and creative team has your back.”

    Talia Fishbine, Director of Communications and Marketing at Green Acres School

  • A bald man in a white dress shirt and light pink tie standing outdoors in front of a light-colored building with a window.

    "Working with Schoolcraft the past 4 years has been necessary, effective, and uniquely comforting knowing that I can call on them any time and get action on whatever’s needed at a moment's notice. Hard to find that with vendors these days."

    Jack Sweeney, Chief Enrollment Officer Hebron Academy

SEE MORE SUCCESS STORIES
Logo with a large gold letter 'V' inside a dark blue square, and the text 'VISTAMAR SCHOOL' beneath it.
Logo of Sinai Akiba Academy featuring a stylized globe with interwoven lines and the text 'SINAI AKIBA ACADEMY'.
Seal of The Hebron Academy with green and black colors, featuring the year 1804 and the institution's name around the circular border.
Logo for The New School featuring a stylized building and the words "The New School" with the tagline "Curiosity, Character, Community".
Montverde Academy logo featuring a gold bell tower inside a purple circle with the text 'Montverde Academy' and the tagline 'Knowledge, Character, Community' and 'since 1912'.
Seal of The Village School of Naples featuring a shield with icons of a mask, books, a trophy, and theater masks, surrounded by a black and blue border with the school's name and the motto 'Empower. Inspire. Create.' and established date 2000.
Pembroke Hill School logo in blue and red text.
The Webb School Bell Buckle logo on a navy blue background with white text.
A logo with a stylized tree inside a rounded rectangle above the text 'Hawai'i Preparatory Academy' in maroon color.
A colorful logo for San Diego French American School featuring stylized birds and bold, multicolored text.
Green Acres School logo featuring a stylized letter G with a tree shape inside and the words Green Acres School next to it.
Seal of Saint Mary's Hall in San Antonio, Texas, featuring a purple shield with a white cross and the year 1879.
Seal of Schohola Villanova with a shield, religious symbols, and Latin phrases, dated October 1924.
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Not Ready to Book?
Download Our Prospectus

Discover how Schoolcraft Digital can help your school attract and enroll more students with our comprehensive prospectus. Inside, you'll find insights into proven digital marketing strategies, case studies of successful school campaigns, and a breakdown of how we tailor advertising to reach the right families.

Simply fill out the form, and you'll be redirected to a page where you can instantly download your copy. We look forward to helping your school grow!

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